Good Communication Strategies For Six Sigma Initiatives

Regular communication in each phase of the Sixfor the right effect on each individual. The
Sigma project is of great importance to facilitate thecommunication will have the desired result if it is
change without much resistance. Including acommunicated at a time when those involved are
communication strategy in the project charter isunder the least external pressure.
advisable to provide guidelines to the employeesUndertaking Six Sigma training sessions and seminars
responsible for carrying out the project.for communication has better effect than when they
The employees will have many questions in mind whenare performing their daily routines.
a Six Sigma project is launched in an organization.Communication Media and Tactics
They will want to know things such as what is SixUsing the appropriate communication media is the key
Sigma, is it suitable to their organization and what theto having the perfect impact on the target audience. It
different terminologies mean.also depends on the level of understanding of the
Further, they will want to understand what effect it willindividuals. Some would prefer textual communication;
have on them, their department, the benefits to them,some would find the usage of audiovisual media better
and their role in the project.than textual communication.
The answers to these questions have to be providedTo understand the general level of understanding, it is
by project managers and Champions, using properbetter to carry out interviews or questionnaires and
communication channels and tactics. Themake changes if necessary.
communication strategy has to be designed well inSome commonly used media for communication are:
advance, when the project plan is being developed.-One to One meetings
The Target Audience-Presentations at staff meetings
Each employee in the organization has a different level-CEO memo to employees
of understanding. Depending upon the targets of the-FAQ sheets
project and the people concerned, training on Six-Pamphlets explaining the basic terms
Sigma concepts and terminologies should be planned-Brown bag lunches
accordingly.-Intranet postings
Some people may not be able to understand the-Employee and Six Sigma newsletters
concepts in a plain teaching session. Visual aids, such-E-mails
as attractive presentations, should be introduced to-Milestone recognition events
train staff and will also help in generating interest about-Suggestion and question box
the Six Sigma Implementation. Groups can be formed-Employee surveys and feedbacks
based on the level of understanding, and a suitable plan-Quizzes
prepared.-Posters
Six Sigma online training is also helpful.-Videotapes of key meetings
What to CommunicateKeeping the momentum of the communication from
The most important part of communication is toSix Sigma project initiation to the last phase is
understand what is to be communicated. Dependingimportant. It should be ensured that the strategy is
upon the effect that the project will have on the targetcontinuously updated depending upon the success of
groups, Six Sigma project managers will need tothe initial plans.
decide what is to be communicated to employees.Sharing reports, survey results, financial gains are an
You cannot communicate a management initiative forimportant part to keep the interest of the staff intact
managers that is of no relevance to the workersthroughout. Regular communication helps manage
group with a different process.change better. A well-conceived plan starts with the
When to Communicatefirst day of initiation of the project and continues
Everything has to be communicated at the right timethrough the entire life of the Six Sigma project.