PEO Differences

We will split Professional Employer Organizations intomillion in an IT system that allows for greater client
two major categories, regional providers, and nationalself-service. For regional PEOs, their IT systems may
providers.be weaker, but on the flipside, they are forced to rely
For the intents of this article we'll provide a basicon their people to deliver service - which do you
definition for each type of provider, list theirprefer?
advantages and disadvantages, and explain in detailNational Providers
what kind of companies utilize each one.A national provider is a Professional Employer
Regional ProvidersOrganization that does business as seamlessly as
A regional provider is a PEO headquartered in thepossible throughout all 50 states. There are only a
same state where 80% or more of their clients arehandful of national providers, most have anywhere
domiciled. Most have anywhere from 1,000 - 5,000from 20,000 to 150,000 work-site employees and 1,000
worksite employees, and average 50-250 individualto 8,000 clients. Most national PEOs have a long
clients. Some of the oldest PEOs in the country arehistory, but many have grown through inorganic
regionally based; note that 20 years experience in thegrowth, which there is much debate about in the PEO
PEO industry practically makes one a pioneer. Manyindustry. Getting a true client retention rate from
regional PEOs we've surveyed have a client retentionnational PEOs is not easy, but from our research we
rate of 92% or better, which far surpasses that ofestimate it to be anywhere from 80%-90%. One
most national providers. Two great examples ofexample of a national provider is Administaff, which is
long-term regional PEOs include Alcott Group, andpublicly traded, and Alphastaff, a privately owned PEO.
Landrum Professional.Positives:
Positives:· Critical Mass - Since national PEOs have thousands
· Flexibility - For those with familiarity in dealing with orof clients, they have a lot of buying power, and can
competing against the 800 pound gorilla, youusually provide a savings to clients for all insurance
understand that although strict obedience to policy canproducts, including medical insurance.
support scalability, it can also lead to some clients· Multi-State Presence - For employers with their
getting left behind. Regional Professional Employerworkforce spread across multiple states, a national
Organizations are usually more flexible and can fit thePEO is likely a great option.
specific needs of a client.· Strong IT Systems - Although this can vary, most
· Proximity - In a service that has so many movingnational PEOs boast a robust IT system that allows
parts, proximity to your service team, the ability forfor a high level of client self-service - for example, the
them to be on-site quickly, and access to upperability for payroll solutions to be integrated with general
management has tremendous value, arguably theledger software. However as IT systems become
biggest reasons why regional PEOs retain clientsmore affordable, many regional PEOs offer similar
better.technology.
· Geographic Specificity - Regional PEOs are most· Bells and Whistles - Again, the critical mass of
familiar with the HR regulations pertaining to their homenational PEOs often enables them to offer peripheral
state. They will also have very competitive benefitservices that many find appealing. Examples include
packages within their state's borders.services such as employee discount programs and
· Industry Specificity - Some regional PEOs cater toonline skills training tools.
only one industry, a huge value if you're in that industry.Negatives:
· Big Fish, Small Pond - When considering vendors,· Lack of Flexibility - To remain scalable, national
would you rather make up 5% of their revenue,Professional Employer Organizations must rigorously
or.05%? How will that effect how you're treated as amaintain policy and structure, which allows them to
customer?provide services at a good price point, but often strict
Negatives:interpretation of policy can be constraining for servicing
· Geographic Specificity - Look familiar? The samesmall companies with specific needs.
factor that strengthens them within their own state is a· Another Brick in the Wall - This coincides with the
weakness when servicing clients that have employeesfirst negative of national PEOs, if you don't fit into their
in multiple states.mainstream approach, and your business makes
· Limited Size - Although great for customer service,up.05% of their revenue, they're not going to bend over
a Professional Employer Organization without criticalbackwards for you.
mass will have less economies of scale, this likely· Call Center Service Delivery - Although most will
means more expensive insurance products thantout otherwise, the service delivery approach for most
national PEOs.national PEOs is driven through case numbers and
· Limited Resources - when you're servicing 100,000process, rather than personalization and relationships.
work-site employees, it makes sense to invest $10Again, this is a matter of the consumer's choice.